In the Shiney Object Shenanigans portion of the podcast, Spencer talks about recent developments with his faceless YouTube channel.Īlthough the channel was making $80 to $90 a day, a copyright claim has almost eliminated all of his earnings. Will the positives outweigh the negatives with this new move from Google? According to Twitter, this move will set the stage for more negative SEO, and the hosts share their thoughts on the implications. Jared and Spencer also discuss a recent article in Search Engine Journal about Google making its feedback form more robust. It’s clear that user patterns of search are changing. The hosts move on to discuss data in a SEMRush report that revealed interesting statistics about search engine users, like the percentage who change their keywords before clicking and how very few searches led to clicks on the first result in the SERPs in 2022. Their plan is to monetize with display ads, using the same model many bloggers and content creators are using. Then they move on to talk about how Time magazine announced its plans to remove its digital paywall and give everyone their content for free. Jared and Spencer talk about why they think YouTube changed the rules, and they also discuss other ways to monetize using the platform, such as channel memberships. While content creators used to need 1000 subscribers and 4000 long-form watch hours, now you need just 500 subscribers and 3000 long-form watch hours in the last 12 months to start earning money on the platform. Spencer and co-host Jared Bauman of 201 Creative explore some exciting updates for content creators today on Niche Pursuits News.įirst up is a new announcement from YouTube that they're lowering the threshold for channel monetization! Interested in setting up a YouTube channel?
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